Kudos
Rebrand
“Thank you.” It’s a powerful statement. Employee recognition is key to job satisfaction, and ultimately, business success. Kudos is a global HR technology company dedicated to employee engagement and appreciation. I spearheaded the rebrand of the company’s visual and verbal identity, which led to the creation of marketing and comms collateral that the founders, sales, and customer service team were very thankful for.
Role: Creative Director
- Brand identity development (visual and verbal)
- UX and redesign of marketing website, help center, and blog
- Sales collateral development
- Tradeshow booth and swag design
- Editorial calendar and content strategy for email, blog, and social
- Managed and mentored the creative team
- Copywriting